Project category
Identity

Client profile
Transactiv was a .com start up company with a B2B eCommerce solution designed to reduce order fulfillment costs for both buyers and sellers.

Transactiv is no longer in business.

Comment
Eyebytes created a new identity for Transactiv & participated in renaming the company to better market it to customers, partners & investors. Transactiv closed $1.25 million dollar venture funding shortly after it was renamed & rebranded. The new identity was credited with helping in that effort.

The inspiration for the logo drew on existing banking system logos & the twisted sheaves of straw used in Japanese Shinto ceremonial ornament.



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